Benefits of using ODP ?
As an evolution from WAP based browsing, On-Device Portal drive data ARPU and service usability by delivering content directly to the handset in an easily discoverable, instantly accessible and in a personalized way.
Key Benefits of using ODP;
- Dramatically improves usability and access to mobile data services.
- Deliver a more compelling and attractive user experience to finally increase service and brand awareness
- Categorize and personalize menu structure, graphics visualization and one-click access links to other sections.
- Driving mobile data revenues for Operators
- Proving customer loyalty by improved branding
- Ready and easy to use for customers.
- Deployed on multiple devices & platforms
- Fast, seamless connection regardless of network type.
- On device navigation
- Fresh, relevant content is automatically available.
- Dynamic user experience creation, delivery & management
- Broadens appeal of content-related services to new segments
- Capture customers’ interest and capitalize on the excitement
- Exploit the potential of marketing opportunities
- Communicate with a mass market or a special-interest community
- Provide targeted services that build customer loyalty and help reduce churn
How ODP serve the business
Benefits of using ODP
What ODP needs (requirements)
Key Success Factors of ODP implementation
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