While ‘content is the king,’ user experience is the crown, that would be the credo explaining what is going on in the world of mobile businesses.

Visual attractiveness has been as urged as the need of transmitting data to end-customers for mobile applications

There has been incarnations of data deliverable services, from an ancient SMS based services to a WAP browser and now a very interesting tours of events has arrived.. so called On-Device Portal (ODP)

Not only establishing direct relationship between business players and their costumers, ODP technology pleases end-customers with dynamic ‘tempting views’ for greater attractiveness, immediacy and personalization than the predecesors technology (WAP and XHTML). .......more